In the PPP approach, there are the following advantages:
- renewed confidence to invest in long-term research even when faced with short-term economic problems;
- a leading role for industry, including SMEs, in the definition of the strategic priorities and the implementation of the research;
- a multi-annual integrated work programme with a pre-defined budget, ensuring continuity and allowing industry to make long-term investment plans;
- a cross-thematic approach going from basic and applied research through to validation and large-scale demonstration, with an increased emphasis on impact and exploitation;
- increased opportunities to support innovation in SMEs; and
- a single-stage submission of proposals leading to a faster evaluation process and time to contract.